Wayfinding
Wayfinding refers to information systems that
guide people through a physical environment and
enhance their understanding and experience of
the space. Wayfinding is particularly important in
complex built environments such as urban centres,
shopping malls, healthcare and educational
campuses, and transportation facilities.
We are experts in this field and possess a wealth of
knowledge on how to find your way around.
From simple direction boards to interactive touch
screens. We can provide the ultimate wayfinding
solution for your needs.
When the team at KordaMentha approached Claude Neon seeking a classic style, high impact yet modern solution, we looked no further than our market leading LED Flex product for this KordaMentha building sign.
The Challenge
Though a seemingly simplistic yet effective logo, it was, as always, imperative to align all colours, fonts and illumination with KordaMentha’s brand standards, whilst translating it effectively to achieve an optimum signage outcome. We worked closely with the team at KordaMentha to ensure they were confident in all materials, colours and methods by multiple samples and drawings to offer a transparent project every step of the way.
Being a CBD location, we needed to align with building managements strict terms of work, which we accommodated including after-hours works, full safety catch nets stringent SWMS and security documentation.
A clear understanding of what is involved in satisfying all parties involved, including external influences as building management teams and local councils is another reason Claude Neon are the sky sign market leaders.
The Result
With senior management on site, the switch on of the sign left all at KordaMentha and Claude Neon excited about their latest investment.
Prior to installation, Claude Neon installed a fully operational sample to ensure the colour and illumination was in line with the high expectations of the management team at KordaMentha. This critical step is one Claude Neon offer to all clients to ensure transparency and understanding to all parties involved.
The latest LED Flex CBD Sky Sign in Perth for 2014/2015 stands as a testament to effective branding represented clearly and effectively by a broad signage industry and technology vision that can only be achieved by the experience and research & development Claude Neon have accumulated by almost 100 years as experienced sign makers delivering landmark signage projects in Australia and New Zealand.
The RMIT Design Hub in Melbourne was recently completed by award winning Architect firm ‘Sean Godsell Architects’ and is an iconic building that has won countless international awards.
The Challenge
Designing an LED signage solution to provide key brand exposure for RMIT that would not jeopardize the architectural integrity of this building was no easy task.
Sean Godsell engaged Claude Neon as we shared the his vision and immediately began extensive research & development and proposed a design and construction solution.
The design brief stipulated that the LED sign should:
1. Be visible by night when illuminated.
2. Not impact visual aesthetic of the award winning building.
3. Be highly configureable with multi
The Result
The LED Signage solution that Claude Neon provided rendered the sign invisible by date yet illuminate amazingly by night – an amazing sign for this award winning building.
Claude Neon built a Rope LED sign utilising RGB LED technology allowing the sign to display in any colour of the RGB spectrum at the click of a button (when required). The sign was also built in multiple sections allowing the sign to animate.
The unique bracket and slim line designed by Claude Neon allowed the sign to appear as if it were floating behind the glass facade and be completely invisible during daylight hours.
Claude Neon was awarded the successful tenderer of the State Theatre WA Internal Wayfinding strategy and installation project by the builder John Holland.
Utilising their expertise within the digital wayfinding space, Claude Neon offered digital screens as part of the wayfinding solution so that the theatre had a live format of communicating with the general public both during the promotions and the events themselves.
On the back of our TorchMedia company, we utilised our buying power to acquire the best commercial digital screens on the market from our partners at NEC.
Our local Project Management team, devised a bespoke fixing methodology to ensure the aesthetics of the building architecture was not impeded in any way.
The project was successfully completed and recognised as state significant by the Western Australian Government.
The Challenge
When Etihad Airways became the stadium’s new major sponsor and naming rights partner, new signage was required on a tight schedule.
Melbourne Stadiums Limited awarded the job to Claude Neon on the basis of the company’s extensive experience and ongoing relationships with major projects in and around Melbourne.
With the job awarded on the 21st of December 2008, Claude Neon was faced with a tight schedule. The stadium’s new major sponsor was to be publicly announced on the 1st of March 2009.
Claude Neon worked directly with the client, Melbourne Stadiums Limited, to design, manufacture and install two new world-class illuminated sky signs for the stadium.
The Result
In considering the brief, Claude Neon recognised that major changes to the illumination were required for the sign to have maximum visual impact within the Docklands precinct.
Accordingly, the Claude Neon team redesigned the signs’ neon tubing configuration, providing the client with larger long-term savings, while reducing the stadium’s environmental impact.
Drawing on the experience of the project team, Claude Neon was able to deliver ahead of time.
The signs were unveiled on the 1st of March 2009, at the official announcement of the stadium’s new major sponsor, and the first AFL game of the season.
With over two million stadium patrons annually, the new signage ensures Etihad Airways prominent exposure at one of Australia’s busiest sporting venues.
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